MEET YOUR MARKETING NEEDS
ANIMATE YOUR BRANDING
We take a systematic approach to motion design, ensuring repeatability and consistency across your brand. Whether you’re launching a new product, campaign or content series, you are not starting from scratch, but piecing everything together. Saving you money in the long run 💰
What is motion brand identity?
Visual Equity
/01
By evolving your brand identity from static to dynamic, you inject energy into your brand, augmenting its presence on digital platforms.
Progressive
/02
This transformation can manifest in diverse forms, with one of the most common examples being animated logos, seamlessly integrated into websites or incorporated within video content.
The Foundation
/03
Establishing a cohesive brand identity that maintains consistency across all channels. Failing to do so could mean investing resources into animating elements that don't authentically represent your brand image, which can ultimately be counterproductive. Your branding should possess enduring qualities, capable of evolving alongside your brand over time.
Dynamic Power
/04
We start by looking at how your logo animation should move. The speed, direction, and transitions of your animated logo will communicate something about your brand. These elements will influence all aspects of your motion brand identity – such as lower thirds, title cards, animated infographics, type animation style, etc.
Delivery
/05
Developing an effective motion brand identity system is crucial for any business or brand planning to engage in digital marketing. Whether you’re creating explainer videos for your website, short social media content, or digital billboards, a brand needs the consistency that only motion branding can provide.
Power in motion.
